Wednesday, October 22, 2008

Picturing Texts on The Web (1)

chanel.com is the website that the fashion brand chanel uses to showcase their collections for the year. The first page you get to shows symetrical balance and asymmetrical balance. The large image near the middle is the chanel logo, two C's intertwined, one backward. This image or graphic is perfectly balanced and symetrical. The image, however, is positioned slightly to the left. because of this the menu options are slightly to the right. Proportionally, the chanel logo is much larger than the other text on the website. In most of the pictures of the clothes and bags and shoes, there is symmetry of some sort and the chanel logo is centered. There is also an interesting balance of black and white. There is a lot of black on white and vice versa on this site. The chanel logo appears on a contrasting background with every page change.

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